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Pixel Noir

Branding

Your brand identity, from logo to campaign.

A logo, a palette, a label, then visuals that bring them to life. We design the branding of your brand, we direct it all the way, and you receive everything, ready to use.

Let's talk about your brandSee three brands

Demonstration

Three made-up brands. Three whole campaigns.

These three brands do not exist. We created them from scratch in our workshop, from the product to the campaign, so you can see the result before you write to us. They are not clients.

OURLET, The campaign poster

Fictional brand

OURLET

Wool, without the noise.

The brand identity

Before the first photo, a brand has a name, a logo, colours and a way of writing. That is what holds the whole campaign together.

  • The logo

    OURLET

  • The chosen palette

    • 3a3d42
    • 8a5a36
    • d9d2c3
    • 7d858c

  • The typeface

    A bold sans serif, in widely spaced capitals.

  • The woven label

The starting point

A flat design sheet: the drawing of the piece, its label and its two colours.

A wool overshirt, in two colours. The brand, the piece and the campaign are made up for the demonstration.

The same product, image after image

Change the image, change the colour: the piece stays the same. That is what makes a series.

your-shop.be
OURLET, The packshot, on a hanger

OURLET

The wool overshirt

The packshot, on a hanger

Colour Anthracite

The views on the page

The series

  • OURLET, On the sea wall
    On the sea wall
  • OURLET, In the dunes, in tobacco
    In the dunes, in tobacco
  • OURLET, In the city, in the rain
    In the city, in the rain
  • OURLET, Both colours on the rail
    Both colours on the rail
  • OURLET, The collar and the woven label
    The collar and the woven label
  • OURLET, The cuff and its button
    The cuff and its button
  • OURLET, Folded, ready to go
    Folded, ready to go
  • OURLET, The collection banner
    The collection banner

Ready to use

In your posts, your stories, your website.

Every visual is delivered in post format and in story format. You publish them yourself, wherever you like.

Post
Story
your-site.be
Website banner
Close-up of the collar and woven label of an overshirt, sharp down to the fibre of the wool

What makes the difference

Anyone can make one image. A series is a craft.

  1. 01

    The same product, everywhere

    Your logo, your colours and your material stay the same from one image to the next. We check it image by image, and we retouch whatever does not hold up.

  2. 02

    Ideas made for your brand

    Each scene tells a moment where your product belongs. Not a backdrop picked at random.

  3. 03

    A direction you approve before production

    You see the mood, the palette and the planned scenes. Nothing starts until you have said yes.

The offer

Two ways to work together.

You already have a brand and you are missing the images, or everything is still to be created. Either way you receive your files and you use them yourself: we do not manage your social media, your posting or your advertising here.

Full branding

on quote

  • A logo drawn for your brand, delivered as a vector file
  • A colour palette and typefaces
  • A label or a pack, as a mockup
  • Brand guidelines that bring it all together
  • The series of campaign visuals

The price depends on what your brand already has. You receive a fixed quote before we start.

Let's talk about your brand

Visuals only

from€200 excl. VAT

  • A series of finished visuals, in different scenes
  • A visual direction approved before production
  • Post and story formats
  • One round of corrections included
  • Product photos and logo provided by you

The price depends on the number of visuals and scenes. You receive a fixed quote before we start.

AI-assisted creation, directed, selected and retouched by Pixel Noir.

Let's talk about your brand

Selling online and missing the photos for your product pages? See product photography

How it goes

Three steps, not one more.

  1. 01

    You introduce your brand

    Your product, your logo, a few photos and what you want to say. One message is enough to get started.

  2. 02

    We agree on a direction

    We propose the mood, the palette and the scenes. Nothing is produced until you have said yes.

  3. 03

    You receive your visuals

    The finished series, in post and story formats, ready to use. One round of corrections is included.

Questions

What people ask us before we start.

Do you also design the logo and the brand guidelines?

Yes, that is the full branding. The logo is drawn for your brand and delivered as a vector file, with its palette, its typefaces and brand guidelines that say how to use them. If you already have a logo, we start from it.

Do you also come up with the brand name?

We can suggest names. We do not check whether they are free to register as a trademark: that check is yours to make before you commit to a name.

Why not use a free AI image generator, or an AI photoshoot tool?

A generator produces one image. A brand needs its product, its logo and its colours to stay the same from one image to the next, and each scene to mean something. That work of directing, selecting and retouching is what we do.

Are the visuals created with AI?

Yes, and we say so. AI helps us propose ideas and produce the images. The visual direction, the choice of images, the checking and the retouching are done by Pixel Noir before delivery.

Will my product be reproduced exactly?

It is our first checkpoint: we compare every image with your photos, and we retouch or discard whatever drifts away from them. We do not promise perfect, automatic fidelity, especially for small text on packaging. If a detail matters to you, tell us from the start.

Does this replace a photo shoot?

Not in every case. To show a product in many different moods, it is fast and affordable. For portraits of your team, a real location or a product you need to show from every angle, a photographer is still the right choice.

How many visuals are in a pack?

It depends on what you need: one product or several, a few scenes or a wider series. The pack starts at €200 excl. VAT and you receive a fixed quote before we begin.

What do I need to provide?

Sharp photos of your product, your logo, and a few words about your brand and your customers. If you already have colours or images you like, send them too.

Do you also publish the visuals?

No. You receive your visuals and you use them yourself, on your social media, your website or your printed material. This offer includes neither social media management nor advertising campaigns.

Tell us about your brand.

A message and a few photos are enough. You get a reply by email within 24 working hours.

Let's talk about your visuals

Contact

Let's talk about your project.

One message is all it takes. I'll reply within the day with a clear quote and timeline.