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Pixel Noir

Massage studio & wellness website Brussels

Website with 24/7 booking for a massage studio in Brussels.
With Studio, from €29/month.

Do you run a massage studio, spa, beauty salon or wellness practice in Brussels and is your phone ringing all the time for appointments, price questions, cancellations? Pixel Noir builds websites with integrated booking that take appointments automatically, send SMS reminders and free up your day for what matters: your clients on the table.

The phone, your real ball and chain

A masseuse, beautician or physio working alone gets on average 8 to 20 calls a day for basic questions: "Do you take the mutuelle?", "Are you open on Saturday?", "How much is an hour of Thai massage?". Each call interrupts a session, breaks your focus or forces you to call back in the evening. A site with 24/7 online booking and a clear pricing page absorbs 70 to 80% of these calls automatically. Your clients book at 10pm from their sofa, and you, you massage.

Two offers for a Brussels practice

Our core offer, Active client: Lotus Touch

Pixel Noir Studio for wellness practices

Bookings 24/7 (even at 11pm on a Sunday). Automatic SMS reminders 3 hours before the appointment. Changes to prices, hours, promos and photos from your phone, without calling us. An assistant that answers the frequent questions (prices, treatments, duration, mutuelle, travel zone) on your behalf. Cancellation handling and freed-up slots automatically. You arrive in the morning, the calendar is full.

From €29/month (Essentiel, online booking) after a setup from €1500 (based on your treatment menu, your zone and your calendar integration). SMS reminders and assistant with the Intelligence plan at €79/month. 6-month commitment. Delivered in 3 weeks.

See the Lotus Touch case →

Classic showcase site

Photo gallery, presentation of treatments and prices, opening hours, contact form, Google Maps, client reviews. Mobile-first, multilingual FR/NL/EN as you wish. From €500, delivered in 7 days. Presentation only: online booking goes through Studio. After that, changes are quoted on request.

What Studio brings to a wellness practice

Booking without commission

No Treatwell taking 25 to 35% on a new client, no Planity without public prices. Your system, your data, zero commission.

Automatic SMS reminders

3 hours before each appointment, with the cancellation link. Cuts no-shows by 60 to 80% depending on the sector. Intelligence plan, 10 texts a month included.

Structured treatment catalogue

Service schema per treatment (name, duration, price), clear display, sorting by category (massage, beauty, wellness).

Google Business Profile

HealthAndBeauty category, attributes (women, men, at home, on site, parking), optimised photos, client reviews integrated. With Local or Intensive SEO.

Home appointments

If you work at clients' homes, the customer gives their address when booking (ideal for masseuses, home physios, mobile beauticians).

GDPR compliant

Client data (health, photos) stored in the EU, clear notices, explicit consent, right to be forgotten. Compliant with Belgian law.

Client case: Lotus Touch (Wolvertem)

Khrueafa offers Thai massage in a private practice in Wolvertem, on the northern edge of Brussels. Before Pixel Noir Studio, she handled everything by phone and SMS: no site, slots noted on paper, frequent oversights, regular no-shows. We delivered her a purple-and-gold Studio site: online booking 24/7, automatic SMS reminders, mobile calendar, promo management from her phone.

« Very happy. Before, I had to ask for every change. Now I change my prices, announce my closures, send promos to my clients, all from my phone. The appointments come in, the SMS reminders go out, all I have to do is the massage at the end. »Khrueafa, Lotus Touch

See the full client case →

Why not WordPress + a booking plugin?

Three reasons. Reliability first: WordPress booking plugins break with every update (WP, plugin, theme) and create phantom bookings or duplicates. On a custom-coded site, booking is natively integrated, not a bolted-on module. Speed next: a WordPress + booking plugin loads in 5 to 8 seconds on mobile 4G, which loses half your prospects. Our sites load in under 2 seconds. Finally, simplicity: with Studio, everything goes through your phone, not through a baffling WordPress admin interface.

What does it actually earn you?

A self-employed masseuse, beautician or physio gets on average 10 to 15 calls a day for questions and appointments. At 3 minutes per call, that's 30 to 45 minutes a day on the phone, the equivalent of a billed massage session you're not giving. If Studio absorbs 70% of those calls automatically (bookings + frequent questions), you get back 20 to 30 minutes a day, or 7 to 10 hours a month, or the equivalent of 8 to 12 extra sessions a month. At €60 per average session, that's €500 to €700 of extra revenue. The Studio Intelligence subscription, at €79/month with the assistant and SMS reminders, pays for itself from the second appointment won.

Frequently asked questions

How much does a website with booking for a massage studio in Brussels cost?

A showcase site that presents your practice starts at €500 at Pixel Noir, delivered in 7 days: photo gallery, presentation of treatments, prices, opening hours, contact. Online booking (no commission per appointment) is a Pixel Noir Studio feature, from €29/month (setup from €1500): online time slots, email confirmation, price changes from the phone, cancellation handling. SMS reminders come with the Intelligence plan at €79/month. It's exactly the solution used by Lotus Touch, a Thai masseuse in Wolvertem.

Is the booking system included or is it a paid plugin on top?

Included in Studio from the Essentiel plan at €29/month (the €500 showcase site presents your practice without booking). No external platform: Treatwell takes 25 to 35% on a new client, Planity does not publish its prices. With Studio, booking is built directly into your site: time slots configurable per treatment (duration, price, gap between appointments), automatic confirmation by email, reminder the day before, cancellation handling. Your data stays with you, zero commission per appointment, the customer never leaves your site.

And the SMS reminders, are they included too?

Yes, with Studio, in the Intelligence plan at €79/month. A text goes out automatically to your client 3 hours before her appointment, with the cancellation link, in your studio's name. 10 texts a month are included. A showcase site without Studio sends no reminders, since it does not take appointments.

Can I change my prices, hours and promos without calling you?

With Studio, yes. You open the app on your phone, change your prices, add a new treatment, close certain slots for holidays, launch a promo, add a photo. The site updates in real time. No email to send us, no delay. For a showcase site, changes are quoted on request.

Will my site rank well on Google for searches like "massage Brussels"?

All our sites include basic SEO by default: geo tags, HealthAndBeautyBusiness schema, treatment schema with price and duration, fast loading. The optimised Google Business Profile (category, attributes, photos) and its follow-up belong to Local SEO (€99/month) or Intensive SEO (€199/month). Expect 4 to 8 weeks to climb on searches like "Thai massage Uccle" or "beauty salon Ixelles", depending on your local competition and your number of Google reviews.

I work from home (no physical salon), is that compatible?

Completely. Home appointments are supported: the customer gives their address at booking. Studio manages the calendar in real time to avoid double bookings.